Your Comprehensive Guide to UCLA Football Parking and Game Day at the Rose Bowl Stadium

There's nothing quite like the electrifying atmosphere of game day when UCLA Bruins football fans are cheering for a big win. Since 1982, one of the most storied stadiums in all of college football, the Rose Bowl Stadium, has been the home stadium of UCLA Bruins college football. To fully enjoy the Bruin fanfare, understanding parking options, transportation, and game day traditions is essential. This guide provides everything you need to know for a seamless and spirited experience.

Getting There: Transportation Options

Hollywood Burbank Airport

For those flying in, the Hollywood Burbank Airport is LA’s favorite airport for good reason - it's the closest one to the goal line. The airport is the official airport of the Rose Bowl Stadium and is located only 15 miles from Pasadena, averaging a 25-minute drive on most days. Known for its accessibility and mellow, hassle-free experience, this airport is easy to travel through with two terminals served by Alaska, America, Avelo, Delta, Frontier, JetBlue, United, Spirit, and Southwest with daily non-stop flights.

Driving and Parking at the Rose Bowl

General parking is available at the Rose Bowl Stadium, but purchasing in advance is strongly encouraged. Advance passes are available until 11:45 pm the evening prior to the game you are attending. Those wishing to park on-site are strongly encouraged to purchase in advance.

Advance Purchase: $38 (including $3 technology fee) for regular-sized vehicles and $128 (including a $3 technology fee) for oversized vehicles.
Game Day Purchase: $44 (including a $4 technology fee) for regular-sized vehicles and $179 (including $4 technology fee) for oversized vehicles (no cash).

Parking lots open 6 hours prior to game time and stay open 90 minutes after the game ends.

Shuttle Service from Old Pasadena

A free and convenient shuttle service is offered on game days, running between the parking lot at the Parsons Engineering Building in Old Pasadena to the Rose Bowl Stadium at Lot B/Gate B, provided by Foothill Transit. The service will begin at 12:30 PM and continue for approximately 90 minutes following the conclusion of the game.

Metro Rail

The A Line (Blue) Metro rail stop (Memorial Park Station) is less than a ½-mile walk to the Parsons Shuttle which provides express service to-and-from the Rose Bowl Stadium on major event days.

Ride-sharing and Taxis

For UCLA Football games, all rideshare and taxi services must drop-off and pick-up in Old Pasadena.

Tailgating at the Rose Bowl: A Unique Experience

If you’ve never tailgated at a UCLA football game, prepare for one of the most unique tailgating experiences in the country. A portion of the space takes over the Brookside Golf Club, which is an operational 36-hole golf course that stretches into the hills of Pasadena (except during music festivals and football season). You’ll be playing cornhole and partying with Bruins on a fairway - just be sure not to fall into the sand bunkers. Parking lots open 6 hours prior to gametime, so follow the UCLA Bruins Tailgating Guide to see how to do it like a local.

Located in Lot H at the Rose Bowl Stadium, just outside of Gates A & B, the Fan Zone makes gameday one of the most exciting tailgating zones in the country.

Game Day Traditions and Fan Etiquette

To get truly immersed into the Bruin fanfare at the Rose Bowl Stadium, be sure to learn the gameday cheers, chants, and traditions. Join in on the “8-clap” gameday cheer with the true fans. This famous rally cry is simply eight claps, followed by the “U-C-L-A U-C-L-A Fight! Fight!

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Be sure to avoid wearing anything cardinal-red, which is a cardinal sin for UCLA fans because of the UCLA-USC rivalry. If you don’t, Bruins will have some fun and scream at you to take off your red shirt.

Rose Bowl Stadium: A Storied Venue

The nation's most famous college football stadium - The Rose Bowl - has been the home of UCLA football since 1982. One of the finest football stadiums in America, the Rose Bowl was built specifically for football, but was used for portions of the 1932 Olympic Games, and was also the soccer site for the 1984 Olympics. The Rose Bowl has also been the site for four Super Bowls, the 1994 World Cup and the 1999 Women's World Cup. The Rose Bowl was completed in 1922 and was first used for the USC-California game that same year.

It’s no question that the Rose Bowl Stadium has majestic views in the hills of the San Gabriel Valley. Nestled at the foot of the San Gabriel Mountains National Monument, the views of at the Rose Bowl Stadium are unmistakably the best.

Seating and Accessibility

Accessible seating is available and ticket holders may also turn in standard seating tickets for accessible seats on game day at the Customer Service Window outside of Gate B or inside the stadium at Tunnel 28.

Clear Bag Policy

Like many stadiums in the country, the Rose Bowl Stadium has a clear bag policy inside the stadium for all events.

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Wooden Athletic Fund and Donor Benefits

Wooden Athletic Fund donors have exclusive access to priority season tickets at the Rose Bowl and Pauley Pavilion, as well as first priority for post-season tickets. Additionally, Wooden Athletic Fund donors may take advantage of discounted single game prices in priority seating sections for UCLA Football and Men's Basketball.

UCLA Athletics aims to create equity amongst donors while also generating new, sustainable revenue to help keep pace with the rising costs of collegiate athletics. Wooden Athletic Fund per seat donation minimums for UCLA Football are not in addition to WAF donation amounts required for UCLA Men's Basketball seating. A single WAF annual donation covers priority seating for both sports with the higher of the two per seat requirements determining the minimum gift amount.

For all allocation of tickets, parking and experiences, rankings are distributed based on the following donor priority structure:

Wooden Athletic Fund Recognition Level
Lifetime Giving to UCLA Athletics
Years as a Season Ticket Holder

ALL Wooden Athletic Fund donors have the opportunity to purchase individual game, postseason and special event tickets before they go on sale to the general public

Explore Old Pasadena

Come out early and enjoy all that Old Pasadena offers. Use the convenient Shuttle service and park in Old Pasadena or take the Metro. Grab a delicious bite and a cold beer, or do some shopping in our historic walkable downtown before heading over to the Rose Bowl, which is under 2 miles away.

Upcoming Games

SAT AUG 30 - 8:00 PM - UCLA Bruins vs.
FRI SEP 12 - 7:00 PM - UCLA Bruins vs.
SAT OCT 04 - TBD - UCLA Bruins vs.
SAT OCT 18 - TBD - UCLA Bruins vs.
SAT NOV 08 - TBD - UCLA Bruins vs.
SAT NOV 22 - TBD - UCLA Bruins vs.

Click the link to purchase your tickets today!

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